NEUBAU – AI Synch Strategy Case Study

NEUBAU Music is a label & publisher that calls itself a music management powerhouse. They are known for their exceptional, personal, and eye-to-eye music management for artists, songwriters, and producers alike. Artists from the likes of Fil Bo Riva, KLAN, and RIKAS are members of the Berlin-based NEUBAU family.
Neubau

NEUBAU – AI Synch Strategy Case Study

Neubau
NEUBAU Music is a label & publisher that calls itself a music management powerhouse. They are known for their exceptional, personal, and eye-to-eye music management for artists, songwriters, and producers alike. Artists from the likes of Fil Bo Riva, KLAN, and RIKAS are members of the Berlin-based NEUBAU family.

Catalogue Size: 5,000+ copyrights

Italian singer Fil Bo Riva with one of his biggest hits ‘Franzis’

Challenge

Neubau Music’s business is growing rapidly making it increasingly difficult for the company to efficiently manage its music catalog and grow revenue in line with the growth of catalog size.

Neubau 1

Picture 1. Not only NEUBAU Music but many other music publishers are facing problems with their now digitized catalogues.

Solution

Neubau used our catalog management platform to automatically and consistently tag their entire catalog and establish acoustic similarities between tracks in their over 5,000 song catalog. No training or coding was required, and all Neubau staff can quickly and easily access their catalog for licensing purposes.

Filmmusic 2

Picture 2. This is a screenshot of Cyanite’s library view which easily turns a catalogue into an accountable database

Results

+ Clean and consistently tagged catalog.

+ Estimated 80% faster response time to synch briefings.

+ Estimated 20% growth in synch deals.

 

Filmmusic 2

Picture 3. A screenshot of Cyanite’s Similarity Search that lets NEUBAU search their catalogue by own or reference tracks from Spotify in seconds.

Julian Butz

Julian Butz

Founder & CEO of NEUBAU Music

After different stations in the music business from publishing to label management, Julian co-founded NEUBAU Music in 2018. He is a well known voice in the German publishing industry and also a member of the VUT – Germany’s association of independent music business owners.

“As a young and forward-thinking label and publisher, it is key for us to represent the innovative mindset of our artists also in the business structures. To make the Cyanite AI an integral part of our workflows is also a sign to the industry that it is now time to embrace this new technology – and to learn to work with it.”

I want to integrate AI into my app as well – how can I get started?

Please contact us with any questions about our Keyword Cleaning service via sales@cyanite.ai. You can also directly book a web session with Cyanite co-founder Markus here.

If you want to get the first grip on Cyanite’s technology, you can also register for our free web app to analyze music and try similarity searches without any coding needed.

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