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Case Study: How Mediengruppe RTL / i2i Music decreases searching time for music with Cyanite’s AI

Case Study: How Mediengruppe RTL / i2i Music decreases searching time for music with Cyanite’s AI

About RTL / i2i Music

 

The Mediengruppe RTL GmbH is one of the largest German media companies. Part of which are the TV-Channels RTLRTL IIVOX, and n-tv as well as the music publisher i2i Music. RTL owned i2i Music is an interface and service provider between producers, editors, and marketing experts on the one hand and composers on the other. They publish commissioned compositions for film, television, and radio and have music produced for the advertising sector. The production music offering of i2i Music is called FAR MUSIC and is aimed at filmmakers, editors, and producers of trailers, advertising, and online content. The platform offers a wide variety of musical styles and provides tracks of all genres for download. The FAR MUSIC catalog includes international labels from Germany, Great Britain, and the USA.

 

Catalogue size of FAR MUSIC: 8,200+ songs

Alarm for Cobra 11 is just one of many series supported by music from i2i Music.

Challenge

In the content production process, RTL’s editors and journalists have access to the company’s own music catalog FAR MUSIC, where the rights are pre-cleared for all uses, internal and external. Due to usability issues with the music catalog interface and ineffective search tools, RTL employees can find it easier to use external music sources. This costs the company unnecessary licensing fees and subjects them to copyright infringement issues.

FAR MUSIC being RTL’s own music library

Solution

Cyanite’s automatic tagging and Similarity Search drastically increase the usability of RTL’s music library FAR MUSIC. Cyanite delivers the expected music through intuitive search options using a vast range of tags as well as input tracks from Youtube, Spotify, and their proprietary music databases. The solution is delivered via Cyanite’s own API.

Cyanite’s API docs

Benefits

+ Projected 86% decrease in searching time.

+ Projected 40% increase of usage of pre-licensed copyrights and 26% decrease in licensing fees.

Lutz Fassbender

Lutz Fassbender

Managing Director of i2i Music

Lutz Fassbender is the managing director of i2i Music and responsible for all copyright affairs. He is part of Mediengruppe RTL for more than 15 years.

“We have so much unused potential in our catalogue that we can now exploit much better with the searching algorithms by Cyanite.”

I want to integrate AI in my service as well – how can I get started?

Please contact us with any questions about our Cyanite AI via mail@cyanite.ai. You can also directly book a web session with Cyanite co-founder Markus here.

If you want to get the first grip on Cyanite’s technology, you can also register for our free web app to analyze music and try similarity searches without any coding needed.

Case Study: How Filmmusic.io optimizes its search with Cyanite’s AI

Case Study: How Filmmusic.io optimizes its search with Cyanite’s AI

About Filmmusic.io

Filmmusic.io is a marketplace from Hannover exclusively for Creative Commons music. It is primarily aimed at amateur musicians and serves media professionals, photographers, producers of independent films, game developers, educational institutions, aid organizations and other institutions with low or hardly any budgets. Also amateur filmmakers and YouTubers will find a wide selection of free music, without having to forego the monetization of their videos. Filmmusic.io pays 60%-70% to the artists.

Catalogue size: 3,500+ songs

 

Usage: 100,000 plays / day

 

Registered users: 100,000+

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Kevin MacLeod not only has 232,000 YouTube followers, but is also the biggest music contributor on Filmmusic.io.

Challenge

Clean tagging and constant improvement of search filters are key to delivering music and finding it easy on the platform. The steady growth of the catalog makes tagging more and more difficult, while new features like bpm or key are requested by the active Filmmusic.io community.

A screenshot of Filmmusic.io – a Creative Commons music heaven for content creators.

Solution: Automatic metadata via API integration

Filmmusic.io implemented Cyanite’s music intelligence to automate song tagging especially in the fields of bpm, moods, and key. Next, a Similarity Search will be implemented in a new major update, allowing Filmmusic.io users to search the platform by reference tracks. The technology is seamlessly integrated via the Cyanite API, which means that every new song on Filmmusic.io is automatically tagged and added to the Similarity Search.

 

The new bpm search filter on Filmmusic.io is based on Cyanite’s algorithm.

Results

+ 15% increase in session time

 

+ 35% increase in filter options

 

+ 70% time-saving in the tagging process

 

Sascha Ende

Sascha Ende

Founder and Developer of Filmmusic.io

Sascha Ende is the creative and technical brain behind Filmmusic.io. He has a long history of producing music before launching his own platform.
 

“The team and technology from Cyanite help me handling the constant growth of Filmmusic.io and improving the user experiences with modern algorithms.”

 

I want to apply AI to my app as well – how can I get started?

Contact us with any questions about our frontend and API services via mail@cyanite.ai. You can also directly book a web session with Cyanite co-founder Markus here.

If you want to get a first grip on how Cyanite works, you can also register for our free web app to analyze music and try out similarity searches without any coding needed.

Case Study: How NEUBAU MUSIC uses Cyanite’s AI for their synch strategy

Case Study: How NEUBAU MUSIC uses Cyanite’s AI for their synch strategy

About NEUBAU Music

NEUBAU Music is a label & publisher that calls themself a music management powerhouse. They are known for their exceptional, personal, and eye-to-eye music management for artists, songwriters, and producers alike. Artists from the likes of Fil Bo Riva, KLAN, and RIKAS are members of the Berlin-based NEUBAU family.

Catalogue Size: 5,000+ copyrights

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Italian singer Fil Bo Riva with one of his biggest hits ‘Franzis’

Challenge

Neubau Music’s business is growing rapidly making it increasingly difficult for the company to efficiently manage its music catalog and grow revenue in line with the growth of catalog size. 

Not only NEUBAU Music but many other music publishers are facing problems with their now digitized catalogues.

Solution

Neubau used our catalog management platform to automatically and consistently tag their entire catalog and establish acoustic similarities between tracks in their over 5,000 song catalog. No training or coding was required, and all Neubau staff can quickly and easily access their catalog for licensing purposes.

This is a screenshot of Cyanite’s library view which easily turns a catalogue into an accountable database

Results

 

+ Clean and consistently tagged catalog.
+ Estimated 80% faster response time to synch briefings.
+ Estimated 20% growth in synch deals.

A screenshot of Cyanite’s Similarity Search that lets NEUBAU search their catalogue by own or reference tracks from Spotify in seconds.

Julian Butz

Julian Butz

Founder & CEO of NEUBAU Music

After different stations in the music business from publishing to label management, Julian co-founded NEUBAU Music in 2018. He is a well known voice in the German publishing industry and also a member of the VUT – Germany’s association of independent music business owners.

“As a young and forward-thinking label and publisher, it is key for us to represent the innovative mindset of our artists also in the business structures. To make the Cyanite AI an integral part of our workflows is also a sign to the industry that it is now time to embrace this new technology – and to learn to work with it.”

The whole team of NEUBAU Music

I want to apply AI to my catalogue as well – how can I get started?

Contact us with any questions about our frontend and API services via mail@cyanite.ai. You can also directly book a web session with Cyanite co-founder Markus here.

If you want to get a first grip on how Cyanite works, you can also register for our free web app to analyze music and try out similarity searches without any coding needed.

For more of our thoughts on how to turn your catalogue into a database with Artificial Intelligence and Music Catalogues, check these out:

 

Free white paper: 8 tips how to organize your music catalogue better

4 Technology Trends Music Catalogue Owners Need To Know

How to use the Cyanite API to analyze music on genre, mood, bpm, key and more